Top 25 Online Master’s in Marketing for 2019

Marketing is everywhere in the 21st century; unless you live in the middle of nowhere, with no access to technology or interaction with other humans, you are exposed to marketing every day – maybe constantly, if you spend a lot of time online. It’s clearly a growth field (the Bureau of Labor Statistics cites 10% growth over the next decade) with opportunities that cross industries and borders. But how do you get into marketing?

One way could be an MBA in marketing online. If you’re already working in a field that can benefit from a marketing degree, the best universities for marketing master’s degrees are looking for you. You certainly don’t need an MBA to work in marketing, but the combination of business administration expertise and marketing skills mean you’re not just creative – you’re a leader of creatives. The best colleges for MBA in Marketing students are getting very competitive, but Best Master’s Programs has put together a ranking of the best universities for marketing master’s degrees to help prospective students make their choice.

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Standards: Ranking the Best MBA in Marketing Online Programs

So how did we rank the Best Online Master’s in Marketing for 2019? To start, Best Master’s Programs searched far and wide for AACSB-accredited MBA programs that offer a dedicated marketing concentration or specialization – the best colleges for MBA in Marketing programs. From there, we ranked programs according to:

Student Reviews
Tuition Rate
Alumni Salary

We pulled data from IPEDS, College Scorecard, and Niche for our numbers, and weighted each factor the same. By looking at the hard facts, BMP can feel confident saying that these are the best universities for marketing master’s programs that will not just give students a great education, but help them make the most of their career.

Students may also be interested in the BMP ranking of the Best Online Master’s in Project Management.

1. Villanova University School of Business

Villanova University’s MBA in Marketing online degree program is designed to give students a wide range of options, allowing students to tailor their master’s in marketing to their current careers, or their preferred career. The 21 course, 48 credit program uses a six-semester schedule to help students complete their degree in just two years. Unlike many online marketing MBA programs, Villanova puts a premium on hands-on learning; students attend one on-campus residency (the Leadership Challenge intensive) and two practicum experiences.

Even with online courses, Villanova’s MBA is focused on community and cooperation, in keeping with Villanova’s values. As an Augustinian Catholic institution dating back to 1842, Villanova is deeply rooted in place, but its exceptional online programs allow the university to reach far beyond Pennsylvania. With a focus on ethics and teamwork, the Villanova MBA has been ranked one of the best online MBA programs in the nation by U.S. News & World Report and Forbes, and has one of the highest rates of return on investment in higher education.

Degree: MBA in Marketing

2. University of North Carolina at Chapel Hill – Kenan-Flagler Business School

The University of North Carolina at Chapel Hill’s MBA in Marketing online program comes from the world-renowned Kenan-Flagler Business School. Graduates of Chapel Hill’s MBA program are prepared to enter the job market as a Marketing Director, a Media Director, an Advertising Manager and a Marketing Data Analyst, among others. Students choose from electives that include Sales, Pricing, Digital Marketing, Global Brand Strategy, Managing Modern Customers & Markets and Information for Decision Making, Incentives and Strategy. Chapel Hill’s MBA degree program is ranked among the best online MBA in marketing programs, according to U.S. News & World Report.

The University of North Carolina at Chapel Hill was chartered by the North Carolina General Assembly in 1789 and, is considered the flagship campus of the University of North Carolina system’s 17 campuses. UNC boasts its claim as the first public university in the US to admit students, and UNC has been central to learning, research, and culture in the Carolinas and the South ever since. The University of North Carolina at Chapel Hill has received accreditation from the Association to Advance Collegiate Schools of Business (AACSB International).

Degree: MBA in Marketing

3. Washington State University – Carson College of Business

Washington State University’s MBA in Marketing online program adds an international perspective. Their online format is flexible and convenient and qualified applicants need not submit a GMAT score. Degree graduates typically complete the program in 22 – 29 months. An MBA marketing degree from Washington State University explores coursework dedicated to the patterns of consumer behavior and the underlying psychology that drives the behavior. According to US News and World Report, Washington State University and the Carson College of Business ranks #1 among MBA programs in the Pacific Northwest.

Washington State University is a land-grant university established in 1890. WSU – known as Wazzu – has built on that heritage to become a central part of professional education in the Evergreen State, with leading programs in business, communications, and the health sciences. With more than 30,000 students, Washington State University is the 2nd largest higher learning institute in the state of Washington.

Degree: MBA in Marketing

4. University of Massachusetts at Amherst – Isenberg School of Management

The Isenberg School of Management is legendary in New England, and the University of Massachusetts at Amherst’s MBA in Marketing online degree program ranks as one of the best in the world by Financial Times. UMass’s online master’s in marketing degree program explores the concepts of branding, communications, advertising, and consumer behavior. UMass Amherst has received accredited from the Association to Advance Collegiate Schools of Business (AACSB International). Graduates are prepared to anticipate consumer needs, comprehend the global economy and learn to design campaigns to effectively sell products for a profit.

The University of Massachusetts at Amherst is a public university that was established as a land grant university in 1863. It holds the distinction as being the flagship campus of the University of Massachusetts system, and Amherst is known as one of the greatest college towns in America. UMass Amherst is a member school of the Five College Consortium that includes Smith College, Mount Holyoke, Hampshire College, and Amherst College

Degree: MBA in Marketing

5. University of North Texas – College of Business

The University of North Texas’s MBA in Marketing online program is affordable, flexible and highly regarded – a trifecta. The degree program can be completed as a part-time or full-time student. Degree graduates are prepared to advance their careers with job opportunities that include Business Development Directors, Market Researchers, Logistics Planning Managers, and Merchandising Analysts, among others. UNT’s online Marketing MBA requires 36 credit hours. The online course schedule works on a rotational

The University of North Texas was founded in 1890 and is the flagship school of the University of North Texas system. Its 1,200-acre campus is home to a student body that exceeds 38,000. The Association to Advance Collegiate Schools of Business (AACSB International) accredits UNT’s graduate business degree programs. Located just 35 miles from Dallas in the exurb of Denton, University of North Texas provides graduates access to one of the nation’s top cities for business.

Degree: MBA in Marketing

6. Florida Institute of Technology – Bisk College of Business

The Florida Institute of Technology MBA in Marketing online program deeply explores how marketing integrates with business’ core business fundamentals. The Association to Advance Collegiate Schools of Business (AACSB International) accredits Florida Tech’s undergraduate and graduate degree programs. MBA Marketing graduates are now prepped to identify unmet needs and trained to prepare innovative approaches for the introduction of new products. An MBA in Marketing includes specialization courses in International Business, Strategic Marketing, Consumer Behavior Strategies, and Advanced Market Research.

The Florida Institute of Technology is a non-profit research institution of higher learning that was founded in 1958. The university is comprised of four colleges, including the Bisk College of Business. The Florida Institute of Technology is located in Melbourne, Florida along some of the most gorgeous beaches along the east coast of Florida.

Degree: MBA in Marketing

7. University of Texas at Dallas – Jindal School of Management

The University of Texas at Dallas offers a number of graduate marketing programs that provide convenience, flexibility, and no required on-campus visits. Students can earn an online MS in Marketing with the full excellence of the Naveen Jindal School of Management behind it. Also available is the 53-credit UT Dallas Online MBA, widely ranked as one of the best in the world. The Association to Advance Collegiate Schools of Business (AACSB International) accredits UT Dallas’ School of Management. The master’s in marketing requires a minimum of 36 semester credit hours, and can be combined in a dual MBA/MS program (total of 63 semester credit hours).

The University of Texas, Dallas was founded in 1969 when the Texas Instruments corporation donated their metropolitan Dallas research and development lab to the state of Texas. Today, UT Dallas has become one of the nation’s leading public research institutions, especially in business. In 2019, U.S. News and World Report recognized UT Dallas in its top tier among national universities. Recently, UT Dallas has achieved the distinguished designation as a National Research University Fund institution.

Degrees: MS Marketing, MBA with Marketing Concentration, or Double MBA/MS in Marketing

8. University of Massachusetts Lowell – Manning School of Business

The University of Massachusetts Lowell’s MBA in Marketing online program has received accreditation from the Association to Advance Collegiate Schools of Business (AACSB International). The AACSB accreditation is the ultimate level of business school recognition in the country, and the Manning School of Business has earned national recognition for quality. The master’s in marketing from UMass Lowell requires degree candidates to complete business core competencies as well as marketing specific areas of Digital Marketing, Competitive Analysis, Sales Management, and Market Research.

The University of Massachusetts at Lowell was established in 1894 as a teacher training school, later merging with a technical school in 1975. The combination of traditional liberal arts with technical and professional programs has helped make UMass Lowell one of the fastest-growing public institutions in New England – with a reputation growing just as fast. The Princeton Review lists the Manning School of Business as one of the best business schools in the US.

Degree: MBA in Marketing

9. University of Cincinnati – Lindner College of Business

The University of Cincinnati’s MBA in Marketing online program comes from the Lindner College of Business. Graduates are prepared to as prudent decision-makers through the application of strategic leadership skills. Students also immerse themselves in the relevant roles of social responsibility and ethical leadership. MBA Marketing graduates complete 38 hours of coursework credit hours and a capstone experience. Online MBA students can take advantage of the multiple start dates through the academic calendar.

The University of Cincinnati is a space-grant, research institution of higher learning that was founded in 1819. The school holds the distinction as the oldest school of higher education in the city of Cincinnati and the second largest university in the state of Ohio. The Association to Advance Collegiate Schools of Business (AACSB International) accredits the University of Cincinnati Lindner College of Business graduate degree programs.

Degree: MBA in Marketing

10. Saint Bonaventure University Online

Saint Bonaventure University’s MBA in Marketing online degree program offers students an AACSB-accredited, comprehensive approach to the tenets and concepts of the field of marketing. Students studying online with Saint Bonaventure must complete an academic course load, which includes a Capstone experience. Seven week accelerated courses allow students to finish in as little as 20 months. Marketing MBA programs align with the school’s philosophy; candidates should note that the SBU motto is “Becoming Extraordinary,” and that’s precisely their expectation of master’s in marketing graduates.

Saint Bonaventure University is a Franciscan university that was established in 1858 and maintains an affiliation with the Diocese of Buffalo. Its 500-acre small-town campus sits along the Allegheny River and is home to more than 2,000 students. For 2019, US News and World Report ranked Saint Bonaventure University #2 in the Best Value Schools category. The school also operates with a second graduate study center located in a suburb of Buffalo. Saint Bonaventure University alumni include six Pulitzer Prize winners and five members of Congress.

Degree: MBA in Marketing

11. La Salle University School of Business

La Salle University’s MBA in Marketing online program requires 33-39 credit hours (including two foundational classes), which can be completed in about 14 – 16 months. The coursework for the MBA in marketing online program is offered in 8-week classes. The online MBA coursework has several start dates throughout the academic calendar, which provides convenience and flexibility to students who have busy schedules, but wish to earn their master’s in marketing without leaving their jobs.

La Salle University was established in 1863 as a Roman Catholic university. US News & World Report ranks La Salle University one of the top value-added universities in the nation. The Association to Advance Collegiate Schools of Business (AACSB) International accredits La Salle University’s School of Business degree programs.

Degree: MBA in Marketing

12. University of South Dakota – Beacom School of Business

The University Of South Dakota’s MBA in Marketing online program is offered by the AACSB accredited Beacom School of Business. Degree candidates are prepared to be business, industry, or government leaders. Coursework is dedicated to problem-solving, decision-making, and the creation of leaders who understand the importance of social responsibility. MBA marketing graduates will have completed coursework regarding new product development, consumer behavior, and branding in the ever-changing marketing landscape. University Of South Dakota’s online MBA program requires the completion of 36 credit hours to graduate.

The Dakota Territory Legislature established the University Of South Dakota in 1862, sometime before South and North Dakota were split up into states. USD is South Dakota’s flagship school, playing a critical role in educating the state’s professionals. The 270+-acre rural college town campus is built along an area of bluffs overlooking the Missouri River and is home to nearly 10,000 students. USD alumni include Rhodes Scholars, Nobel Laureates, and Truman Scholars.

Degree: MBA in Marketing

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13. Syracuse University – Whitman School of Management

Syracuse University’s MBA in Marketing online concentration prepares graduates to create competitive strategic solutions, optimize customer value and execute professional promotional plans for new and old products. The online MBA marketing degree program requires the completion of 54 credits to graduate. Graduates also complete three elective marketing courses from the areas of Marketing & The Internet, Market Research, Global Marketing, and Strategic Brand Management. Syracuse’s online MBA Marketing coursework is available with four start dates throughout the academic year.

Syracuse University is a research university that was established in 1870, following a split from the Genesee Wesleyan Seminary, and it has held a central role in education and culture for Upstate New York ever since. Syracuse University is comprised of 13 colleges, including the AACSB accredited Whitman School of Management. US News & World Report ranks Syracuse University ranked among the country’s top undergraduate national universities.

Degree: MBA in Marketing

14. West Texas A&M University – Engler College of Business

The Paul and Virginia Engler College of Business offers West Texas A&M University’s MBA in Marketing online program. The master’s in marketing program consists of 28 graduate credit hours of MBA core courses, which includes 3 hours of marketing, plus an additional 9 semester hours of graduate-level marketing courses for the marketing concentration. The College of Business is an affordable option for marketing professionals and students.

The Paul and Virginia Engler College of Business is AACSB-accredited and has earned recognition for several of its programs from U.S. News & World Report, The Princeton Review, and other college ranking organizations. The school prepares students to be active, productive, and successful in business and in life. Faculty members at the Engler College of Business engage in research to increase knowledge and understanding of the business environments. Students are provided with a solid business education that provides a global perspective and incorporates ethical awareness.

Degree: MBA in Marketing

15. Pepperdine University – Graziadio Business School

Students who earn Pepperdine University’s MBA in Marketing online, from the Graziadio Business School, will learn the latest search engine optimization strategies, conversion techniques, and other cutting-edge marketing techniques to help them build successful business enterprises. Graziadio students learn about topics such as international marketing and branding, marketing communication for the digital age, and ethical business practices. Students who complete marketing MBA programs can pursue positions as marketing managers, promotions managers, advertising managers, and public relations managers.

Graziadio students work on consulting projects with top executives at companies such as Starbucks, Disney, and Warner Brothers to find solutions for real-world challenges. The school provides a values-based education to give students a sense of purpose and prepare them for service and leadership positions. Graduates have access to an alumni network of more than 38,000 located throughout the West Coast and all over the world. Graziadio has a merit scholarship program that awards up to $39,000 to qualified online MBA students.

Degree: MBA in Marketing

16. Lewis University College of Business

Lewis University’s online marketing MBA programs offer two concentrations: Marketing and Social Media Marketing. The MBA online program includes 21 credits of foundation courses, 24 credits in the core MBA program, and 9 credits for each concentration. The Marketing concentration includes courses on social media marketing, international marketing, communications, data analysis, and marketing research. The social media concentration, on the other hand, focuses exclusively on online marketing—social media, search engine optimization, and data analysis.

At the Lewis University College of Business, classes are small and students are able to interact closely with expert faculty members. Internships are an important component of the business education offered at Lewis, and the College of Business has two full-time employees who ensure that there are plenty of internship opportunities for students and help students find the right placement. Students can earn academic credit for successfully completing internships.

Degree: MBA in Marketing or Social Media Marketing

17. Central Michigan University Global Campus

Central Michigan University’s MBA in Marketing online program prepares students for leadership careers in business. The program has a strong foundation in business essentials such as accounting, management, and data analysis along with a 9-hour concentration of marketing courses. Students can begin the master’s in marketing program during any term as long as they meet the enrollment deadline.

CMU is one of the best choices for active duty military, reservists, and military veterans, with more than 5200 veteran and military alumni. The school has a Veterans Resource Center that helps military personnel access their educational benefits and make the most of their college experience. The school offers a reduced military rate and has 22 educational centers located in military bases and installations from Hawaii to the East Coast. The Michigan Veterans Affairs Agency has recognized CMU as a gold-level veteran-friendly school.

Degree: MBA in Marketing

18. Wichita State University – Barton School of Business

The W. Frank Barton School of Business offers Wichita State University’s MBA in Marketing online to prepare students for leadership positions in business. While the curriculum is traditional, the class structure is not. The program’s courses are available online in 8-week terms. The program consists of 36-51 credit hours, depending on whether any prerequisites or preparatory courses are required. Most students take 24-30 months to complete the program.

WSU places a huge emphasis on applied learning. Every degree program includes some type of internship, co-op, or research experience. This allows students to gain real-world experiences while earning their degrees. In addition to having co-op and internship opportunities with more than 450 employers, WSU graduates have the highest employment rate and highest pay compared to graduates from other public universities in the state.

Degree: MBA in Marketing

19. Nova Southeastern University – Huizenga College of Business and Entrepreneurship

The H. Wayne Huizenga College of Business and Entrepreneurship is the home of Nova Southeastern University’s MBA in Marketing online program. Designed in response to requests from corporations for workers with strong marketing skills, the program teaches students how to plan and implement marketing policies and programs. Skills taught include how to determine demand, identify and reach prospective customers, and price products properly in order to maximize profits. Unlike most marketing MBA programs, which require just 9 credits of marketing courses in the concentration, Huizenga College’s marketing concentration consists of 18 credit hours.

At the Huizenga College of Business and Entrepreneurship, the business curriculum was designed based on input from top corporate executives, so students learn exactly what they need to know to succeed in their careers in the real world. The school has over 100 partnerships with corporations, which provide opportunities for students to participate in internships, corporate visits, and to network and develop mentorship relationships with business leaders and executives.

Degree: MBA in Marketing

20. Northwest Missouri State University

Northwest Missouri State University’s MBA in Marketing online program consists of 33 credit hours and can be completed in as little as 12 months. The program focuses on developing management skills by engaging students with real-world situations. Students gain a diverse business background through the core MBA program, which consists of 24 hours of courses. The marketing concentration consists of three courses: advanced marketing communication, international business, and global marketing management.

At Northwest Missouri State University, every single class is taught by a professional. All of the tenured and tenure-track faculty at the school are highly qualified and hold the highest degrees in their fields. The school’s emphasis is on the success of its students, with a high value being placed on integrity, respect, excellence, lifelong learning, and strategic thinking. The GMAT or GRE requirement can be waived for students who meet certain minimum requirements.

Degree: MBA in Marketing

21. Brenau University College of Business and Communication

Brenau University’s MBA in Marketing online program, from the College of Business and Communication, consists of 15 courses (45 credits), and online classes start six times throughout the year. The program consists of 6 hours of foundation courses, which must be taken first, 24 hours of MBA core curriculum courses, and fifteen hours of marketing concentration courses. Students take one or two courses at a time and earn an MBA with a certificate in marketing upon completion of the masters in marketing program.

Brenau challenges students to be not just successful but extraordinary. Brenau’s curriculum incorporates a liberal arts background with professional programs that prepare students for a lifetime of professional accomplishments and personal fulfillment. Brenau has an 11:1 student to faculty ratio and approximately 32% of the school’s students take online courses. The school’s motto is “As gold refined by fire.”

Degree: MBA in Marketing

22. University of Saint Mary

Students can complete the University of Saint Mary’s MBA in Marketing and Advertising online program in just one year. The master’s in marketing and advertising provides students with the experience and knowledge they need to successfully lead an advertising and marketing team. Students who graduate from the MBA will be able to select suitable advertising mediums, analyze consumer studies and data, collaborate with members of the sales team, and work with department heads to plan effective and fiscally sound strategies.

The University of Saint Mary focuses on creating a sense of community and producing well-rounded graduates through a liberal arts education. The school seeks to educate and build up the whole person—physically and spiritually as well as intellectually. Classes are small, and the school is known and recognized for the quality of its education. The University of Saint Mary is a Catholic institution that was founded by the Sisters of Charity of Leavenworth, KS.

Degree: MBA in Marketing and Advertising

23. DeSales University

The DeSales University MBA in Marketing online program consists of an AACSB-accredited business administration core combined with marketing coursework that provides students with the skills they need to be able to establish strong branding and lead and grow their organizations. The program includes a Capstone course, which requires the completion of a culminating activity. Students with a background in another field besides business can complete foundation courses if needed to establish an understanding of fundamental business principles. To satisfy the requirements for the marketing concentration, students can choose three courses from seven available marketing courses.

DeSales University is a Catholic university that provides a spiritual background for the educational experience. The school believes that everyone is called by God to live a life of integrity and to demonstrate God’s love to others through gentleness and servant leadership. DeSales seeks to balance the quest for knowledge with a search for deeper meaning and to use technology and knowledge for the good of the local and global community.

Degree: MBA in Marketing

24. Penn State World Campus – Smeal College of Business

The Penn State World Campus MBA in Marketing Analytics has recently been redesigned by the Smeal College of Business to provide more flexibility to help busy students fit classes into their lives. The program teaches business strategies, teamwork and leadership skills, and modern management practices. Students learn how to think critically, solve problems, and influence others. Teamwork is a core focus of the program that is a required part of every course. Graduates of the MBA in marketing analytics program will have a solid understanding of how businesses are run and will be prepared to lead and manage organizations effectively.

At Penn State’s World Campus, students get the same high-quality education they would expect from Penn State, which has been around since 1855 and has the largest alumni network in the country. Penn State has been offering distance education since 1892, and the distance education program has evolved to incorporate new technologies as they develop. Penn State’s online courses are designed to provide the best experience for students and are taught by faculty members with experience in online delivery.

Degree: MBA in Marketing Analytics

25. Mercy College School of Business

The Turbo Start program allows students in Mercy College’s MBA in Marketing online to finish in as little as one year. The MBA programs require 33-57 credits, depending on how many credits are waived through the Turbo program. At Mercy College, students learn about business through hands-on experiences working with clients on real projects. Industry leaders in business and finance teach the courses and bring their extensive experience with real-world business challenges into the classroom.

Mercy College is dedicated to helping students get the most out of their education. The school works to provide real-world experiences for out-of-classroom learning that allows students to apply their knowledge while working under faculty supervision. Through Mercy’s PACT program, students are paired up with mentors who help them choose their major, apply for financial aid, find internships, and more. Mercy’s tuition and fees are approximately half that of other private colleges in the region, and Mercy works to help prospective students secure state and federal grants, scholarships, and work-study opportunities to fund their education.

Degree: MBA in Marketing

Will Employers Trust an Online Marketing MBA?

It isn’t uncommon for an online degree to receive a bad reputation in a lot of industries, including business. However, because there are more highly respected colleges and universities offering accredited online MBA program programs, with reputable, high-quality education, these programs are no longer falling victim to the harsh criticism they once did a few years ago. The main reason is that schools are recognizing the fact that working adults, as well as others who may not be able to attend traditional on-campus study programs, need online programs with the same quality as classroom settings. Colleges and universities are offering accredited online MBA programs to ensure students are receiving a high-quality education that falls in line with employers are seeking.

Employers may request that prospective employees discuss their decision to receive their MBA through a distance learning program using online education instead of studying in classrooms. Aside from that inquiry, the majority of employers state that, as long as students are attending high-quality programs, it shouldn’t deter them if that was an online marketing MBA. Students must make sure the school has a physical campus, it’s reputable, and has accreditation through the AACSB (Association of Advance Collegiate Schools of Business). Employers will be looking more at the fact that students are attending accredited online MBA programs than that they’re merely an online program.

Featured Online Master’s in Marketing Programs

What to Expect: Master’s Degree Marketing Curriculum

Once students receive their Bachelor’s degree, it takes approximately two years to complete an online marketing MBA. There are two different Marketing degrees students can pursue including Master’s in Business Administration and Master’s of Science in Marketing. The MBA has a concentration in marketing built around a general business management core. Those who pursue their MBA will develop a set of business skills that are expansive and are applicable to all business throughout the industry.

Students will take online marketing MBA classes that cover leadership skills, marketing methods, and organizational structures. The lectures they hear, as well as the discourse the participate in, during MBA marketing courses, will include a myriad of strategies related to business. Students can expect to take online MBA courses including:

Advanced Quantitative Analysis
Global Marketing Strategies
Internet Marketing and E-commerce
Product Innovation

Students will find that courses will vary from school to school, but the core courses are similar to each other. The ultimate goal is to deliver education toward preparing students for success and leadership in the business world.

Are There MBA in Marketing Programs for Digital and Online Marketing?

Digital marketing is moving to the forefront in career fields with the advancement of technology, the growth of online networking sites, and the need for Internet advertising. Businesses are depending on digital marketing more than ever and, because of this, students have opportunities to explore their digital marketing MBA. Those pursuing their online marketing MBA will explore more than online applications and their various foundations. Instead, the coursework will include information about the enhancement of their professional skills and learning business basics. Students earning their Digital Marketing MBA will develop skills in web analytics, social media strategies, and search engine optimization. These skills will help prepare them for careers that could range from a digital marketing strategist to becoming a chief marketing officer.

Students will have the ability to learn from professors and practitioners from around the world while diving deep into integrated marketing strategies during this digital marketing MBA. In doing so, they’ll hone the skills they acquired throughout the undergraduate studies. Throughout their online marketing MBA program, students will have exposure to industry-leading professionals and instructors while working on real-world simulations. Students will be learning about digital strategies and application while brushing up on their skills in ethics, communication, and finance.